Truth as a Service™
We are Wick – A new breed of opinion research agency powered by technology.
Our team of researchers, creatives, and technologists combine to provide opinion research through a software platform designed to keep costs low, accuracy high, and the spotlight on breakthrough moments.
Or you can simply send us a message.
Shed light on the truth with Wick’s Opinion Research Offerings
Custom Survey Research
We conduct polling, concept testing, and impact measurement studies across multiple modes with unmatched speed, accuracy and affordability.
Product Highlights
- Polling
- Concept Testing
- Impact Measurement
Survey Subscription Programs
Pick from a selection of State and National Programs that are already packed with strategy-defining questions for polling/message testing or deep dives into hot-topic issues.
Product Highlights
- State and National in-depth polling
- State and National Omnibus
- One of a kind persuasion testing
Online Focus Groups
Real conversations with targeted groups give you the deepest insights on the public’s opinions of your candidates and causes.
Product Highlights
- Virtual Interviews
- Qualitative Data
- Deep Insights
Breakthrough Research Technology
Our technology automates a large portion of the day-to-day tasks involved with traditional research projects; keeping costs low, accuracy high, and the spotlight on breakthrough discoveries that can make a huge impact on your campaign outcome.
Learn more about our technologyCustom Survey Research
Covering all facets of research, from methodology to questionnaire design and data analysis, Wick is the only research partner you need. With IVR, peer-to-peer texting, online panel, and live agents, our multimodal platform is engineered to fit all types of research objectives and budgets.
Get to the Truth
With Accurate Polling
Take your polling and survey capabilities to the next level by not just measuring public opinion but by asking the right people the right questions in (affordable) targeted studies.
Test Concepts
Before Going To Market
Ensure your ad dollars are spent optimally by testing your marketing ideas and creative concepts directly with targeted audiences.
Assess Your Campaign
With Impact Measurement
Evaluate the balance between effort and outcome by measuring the extent to which your marketing campaign actually influences the public’s opinions with randomized control trials, pre-post, and DID study designs.
Survey Subscription Programs
Wick’s subscription survey programs are driven by our vision of the 80/20 rule. 80% of the research you need to drive your objectives at 20% of the cost you would normally pay.
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Truth On-Demand™
Get ahead of the conversation on up-to-the-minute matters with Truth On-Demand™. Subscribe to our National and/or State-Level Omnibus programs where we track the key figures, races, and issues that will define the 2022 election cycle, and beyond. Each program runs multiple times per month and is designed with the flexibility to add both custom polling and message/ad testing questions at an affordable cost.
New
Available Starting February 2022
Citizen Viewpoints
Wick’s latest innovation in opinion research is the Citizen Viewpoints Project- a new starting point for strategic messaging and public opinion forecasting on an issues possible legislative and judicial outcomes. Citizen Viewpoints is a year long project where we will go issue by issue and stance by stance to create the insights needed to disrupt the messaging echo chamber. We are launching in February 2022 with a lot more information so sign up to stay in the loop!
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