The audience intelligence layer for the age of AI.

The era of unlimited reasoning is here. Your audience data should be first in line. Wick prepares, governs, and connects it, so your teams and the AI systems working alongside them can reason from what the data actually says.

See It In Action

Let me search Wick for your client’s AI and data-center survey research, synthesize the findings across studies, and publish a private Research Packet.

Claudeis using

Wick Gateway plugin

32 survey dossiers assembled58,000 responses · national + regional studies

Cross-study evidence synthesizedDossier tabs · segmentation + driver analyses · study context incorporated

Findings Packet publishedSource-linked findings · Research Packet skill applied

AI + Data Centers: The Public Opinion Landscape

This Research Packet synthesizes 32 studies and 58,000 responses to show how opinion is moving, where regions and audiences diverge, and which drivers matter most.

WEBOpen the Findings PacketPrivate site · 32 studies · 58,000 responses

Let me ground this in your survey research in Wick, compare the measured shifts with the narratives gaining traction on X and the wider web, then flag where they align—and where online intensity is misleading.

Grokis using

Wick Gateway connector XX Search Web Search

Survey baseline establishedWaves · subgroups · segments · opinion drivers

Online narratives mappedX themes · local debate · news · policy

Signals triangulatedMeasured movement · online intensity · blind spots · next-wave questions

Data Centers: The Signal Gap

Cost and grid reliability are accelerating online, but trust remains the stronger measured driver. Two emerging narratives are ready to test in the next wave.

BRIEFOpen the Signal BriefSurvey + X + web · 2 next-wave questions

ChatGPT

Let me search your assets for a recent message-testing survey, compute a persuadability variable, then train, validate, and deploy the model across the full audience.

ChatGPT is using the

Wick Gateway plugin

Training dataset readyPersuadability variable created · Survey + training data join complete

Model trained and validatedHeld-out validation · model card generated

Persuadability model deployed12.5M audience scored · saved in Wick Foundry

Your persuadable targets are ready.

They’re securely stored, governed, and ready to use in

Wick Foundry. Want me to join the scores to your target file and cut a delivery-ready list?

CSV persuadable-targets.csv12.5M scored audience · Wick join IDs included

Consumers, voters, and professionals connected by interwoven audience-intelligence signals. — Consumers Voters Professionals

We’re all in the people business. Your AI should be too.

Every organization serves people: consumers, voters, members, and professionals. AI knows what the internet says about them, but not what your proprietary data reveals. Wick turns that data into audience intelligence your AI can use.

Platform

Governed data, governed methods, one layer your AI can work from.

Wick brings your audience data, the context behind it, and the tools to analyze it into one system. Your team and agents can work from existing evidence and generate new evidence of their own.

1 — Governance

A governance continuum for the Age of AI.

Wick automatically classifies audience data by meaning and structure, computes evidence, and builds rich, reusable context for AI. That knowledge grows with every dataset and analysis.

Explore Foundry

2 — Analytics

Analytics capabilities for Humans and Agents.

Put agents to work on the questions your team hasn’t had time to explore. Wick gives them the analytical tools to test ideas and generate new evidence.

Explore Workshop

3 — Accessibility

Everything your AI needs to put your data to work.

Gateway gives your AI governed data, analytical tools, and skills through MCP. It can read the evidence, run your workflows, and write results back to Wick.

Explore Gateway

The Wick approach

Your trusted partner for AI modernization.

Wick pairs audience intelligence software with hands-on experts to make AI useful in your business. We prepare your proprietary data, connect it to your AI tools, and build workflows around your priorities.

Data at the foundation.

Keep the main thing the main thing: the people you serve. We make your audience data usable by AI, then build tools and workflows around your business priorities.
Experts on the inside.

Our forward-deployed experts combine hands-on AI experience with deep knowledge of your industry and market. Working alongside your team, they connect systems, build workflows, and help your people use them.
ROI out front.

Time to wow is everything. We start with a high-value use case, get it working quickly, and measure the return before expanding.

Build the audience intelligence layer your AI systems are missing.

Request a Demo Explore the Platform